Jaci Matsuo

Online Marketing & Digital Asset Management
Hawai'i Visitors and Convention Bureau

Jaci Matsuo is the Manager of Online Marketing and Digital Asset Management for the Hawaiʻi Visitors and Convention Bureau (HVCB).  She is responsible for developing and overseeing the Bureau’s library of travel marketing materials promoting Hawaiʻi that are provided to the media, travel writers, websites, and other outlets of public outreach. In 2008, Ms. Matsuo joined the Online Marketing team and previously served as the bureau’s membership services manager. The Hawaiʻi Visitors and Convention Bureau is contracted by the Hawaiʻi Tourism Authority (HTA), the State of Hawai‘i’s tourism agency, for marketing management services in North America.